Editorial Copywriting
There’s nowhere to hide when it comes to good editorial copy.
It’s got to actually ‘say’ something, informing the reader and being authoritative about the subject. It’s got to have a beginning, a middle and an end. It’s really tricky, but if you get it right, it’s some of the most impactful copy around.
Why hire me as an editorial copywriter?
Having worked as a Feature Editor for a paper with over a 300,000 circulation, I am used to not only filling the pages myself, but also commissioning others to do so as well. Safe to say, editorial is my bag.
Not only that, I have spent over a decade honing my interview skills in the world of television. So I know the best questions to ask to get the juiciest answers, and therefore the most engaging copy.
I love nothing more that having a good natter and my research calls end up being more like a chat with an old friend than an interview for a feature. Your clients and suppliers are safe in my hands.
Having written for some of the countries most prominent publications, my versatile writing style, and inquisitive mind, means I can turn my hand to almost any subject. However if pushed, lifestyle, parenting, interviews and profiles are a particular speciality.